Vaping product giant Juul Labs is planning to realign and deduct its workforce. The move arrives as the company faces criticism over increased vaping epidemic among teens. Even more, state, national, and international health officials have removed its fruit-flavored e-cigs from the market. Apart from this, the e-cigarette maker is experiencing a fall in sales due to strange vaping-related illness. Reportedly, the Trump administration has imposed a ban on flavors that contribute more than 80% of its sales.
Previously, Juul had been swiftly adding thousands of workers within the frame of global extension. Now, the vaping giant has decided to lay off some of its 3,900 workers. It seems like the company is attempting to avoid unemployment. For now, the vaping giant has instructed heads of some units to recognize essential roles for employees. Even more, the company aims to shift staff to new or already available openings. As mentioned above, Juul has already imposed a fourteen-day hiring freeze since the past week.
On the other hand, American attorneys in California have started a criminal inquiry into Juul. Along with scrutiny, the e-cigarette maker is facing claims of boosting a teen vaping outbreak. Even more, the company is facing criticism for using teenager models and attractive colors for marketing its products. The allegations also include its illegal advertising practices and fruit flavors which have influenced teens to vape. On Tuesday during a congressional hearing, a prominent U.S. health official said Juul’s vaping products consist of an ingredient which is dangerous for teens.
Dr. Anne Schuchat, CDC’s principal deputy director, said Juul uses nicotine slats which can give rise to much higher levels of nicotine. She noted doctors surmise that salts have the potential to pass the blood-brain barrier. Even more, it might ultimately impose more harm on the growing brains in teenagers. Apart from this, Schuchat has suggested Americans not to vape while U.S. health officials investigate for mysterious vaping-related illness. Let us wait and see what Juul does, whether it will extend employee layoff or continue to expand globally.